Top Tips for Building a Smartphone App
âAppâ â a buzz-word still dominating the tech-industry, that has continued to go from strength to strength. Whether youâre a newbie app creator or a pro-developer, there is always a thought process needed to create a seamless, professional looking app. According to Wikipedia, Mobile apps were originally developed to offer help with general productivity and information retrieval, but have now grown to become a part of everyday life, helping us with everything from exercise and cooking, to catering to our every gaming whim. Check out our top tips for building a successful app, no matter what your platform:
1. Do your homework
Just like a business plan, your app needs a plan too. Define your target market and decide who youâd like to reach. Business users lean towards Blackberry and Nokia, whereas the young (and young at heart) tend to stick to the simplicity offered by Apple. You need to know who will be using your app, and choose your platform accordingly.
2. Learn from your peers
It took Edison over 1000 attempts to invent the light bulb. Learn from others mistakes and save valuable time, by analyzing the good and bad of similar apps. If youâre developing an iPhone app, check out the best sellers and worst sellers in the app store first, and try to figure out what went right, and what went wrong.
Keep It Simple, Silly. The best ideas are always original. Having a unique idea will help you find your niche, and keeping it simple will allow you to reflect your idea well, in both the app and its design.
4. Show me the money
Deciding whether to monetize your app or not, can be a difficult decision to make, but it all comes down to the intended purpose of your app. Variables, such as the cost of app development, may influence this, but if your primary aim is to increase marketing of an original business or idea, then monetizing your app may mean less exposure. Make a pros and cons list, and decide whatâs right for you.
5. This little app went to marketâ¦
Once your app-happy, focus on your advertising strategy. This will depend on your target audience â maybe submit it for review in business magazines if it is geared towards professionals, or even come up with YouTube teasers like the creators of Angry Birds did.
Check outÂ Chupamobile to get a clear idea about mobile app market.
6. Listen, listen and listen again
The most successful apps are the ones that listen to their users. Perhaps create an FAQ page about the app, or simply listen to feedback and work this into your next app redesign? Whatever you decide, just remember that itâs app users who dictate whether an app will sink or swim.
These tips may be quite broad, but they provide a good foundation for app development, no matter which platform youâre interested in. Do your research, keep it simple and most importantly, listen to your users. Which step do you find most integral to the development process?