Category: Web Design

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5 Ways to Design for a Local Audience

In a recent post, I discussed how caution needs to be taken when designing websites for a global audience. Different cultures perceive things like color quite differently from one another. Devices that might be...

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3 Essential Design Trends, November 2018

When looking at good design, I often look for things that aren’t totally obvious. There’s an instinct that you like something before you know why. That’s the common thread among this month’s three essential...

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7 Ways To Design for a Global Audience

Before you ever sit down to design a website for a client, you develop user personas that are representative of their target audience. Once you’ve established an identity for the main user (or users),...